Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Egypt, Q4 2022

In Q4 2022, the delivered meal kits and specialty foods category on iOS in Egypt saw varied performances among the top 5 apps. Here’s a detailed look at their trends in weekly downloads, revenue, and active users, based on data from Sensor Tower.

Mahshihub exhibited a significant growth in weekly downloads. Starting the quarter with 27 downloads, the app experienced a peak in the week of November 14 with 394 downloads. The latter part of the quarter saw a gradual decline, ending with 109 downloads in the final week of December.

HelloFresh: Meal Kit Delivery showed a steady increase in both weekly downloads and active users. Weekly downloads started at 18 and peaked in mid-November at 124. Active users followed a similar upward trend, starting at 189 and reaching a peak of 422 in the same timeframe. By the end of December, the app maintained a stable number of active users around 334.

Vivino: Buy the Right Wine experienced modest download numbers throughout the quarter. Downloads ranged from 3 to 28, with a noticeable peak in the final weeks of December. Active users increased from 11 in late October to 47 by the end of the year, indicating a growing user base towards the end of the quarter.

Green Chef: Healthy Recipes had a fluctuating download pattern. The app started with 3 downloads and saw a peak of 41 in mid-October. However, the downloads dipped significantly towards the end of the quarter. Active users showed a brief spike in mid-October with 20 users, but the numbers dwindled thereafter.

Boost Meals Kw had minimal activity in terms of downloads, with only 2 downloads in mid-December and a slight increase to 11 in the final week of the month.

For more insights on the performance of these apps and other market trends, visit Sensor Tower.